Gainer is a popular sports nutrition product, a carbohydrate-protein cocktail with a carbohydrate content of 50-75%. Taking this supplement ensures that the body receives the maximum amount of energy, which is due to the presence of carbohydrates of varying complexity. At the same time, protein promotes muscle recovery after training. This product is used to gain weight and quickly replenish expended energy.
Problem
Launch of a new product for marketplaces and specialized stores for athletes.
Solution
Apollo is the god of the Sun and light, and also the personification of male beauty. This word has firmly entered our colloquial speech. Apollos are men in excellent physical shape. Naming reveals the very ideal of the divine body that sports nutrition consumers strive for. The laconic beauty of the packaging solution distinguishes it from all brands. This unique solution allows us to promise results without words. Absolute beauty worthy of Olympus.
Result
The packaging concept received high marks in tests with representatives of the target audience. The product is preparing to conquer the hearts of Apollos on the digital shelf of marketplaces.
