Luis Paulo Gatti

Luis Paulo Gatti is an Executive Creative Director and Head of Entertainment at White Rabbit Budapest, bringing nearly 20 years of global advertising experience. He began his career as an Art Director in Rio de Janeiro, and later worked in São Paulo, Dubai, Berlin, and Stuttgart before settling in Budapest.

In 2024, he launched a new gaming and sportainment hub in partnership with White Rabbit and Squarepixel, targeting the South American and European markets.

His campaigns, including “The Bigger Crash” and “Terms Against Bullying,” ranked among the most awarded globally, and he was listed as one of the top‑25 most influential creative directors.

Luis has received accolades at Cannes Lions, D&AD, Clios, The One Show, Art Directors Club Annual Awards, LIA, Eurobest, and more.

He also serves on juries for major festivals like D&AD, The One Show, Webby Awards, Cannes Young Lions, Ad Stars, and White Square.

In parallel, he has taught and coordinated at Miami Ad School Brazil / LATAM for nearly a decade, mentoring future creative talents.